42 Free Content Marketing Tools You Must Use in 2020

42 Free Content Marketing Tools You Must Use in 2020

42 Free Content Marketing Tools You Must Use in 2020

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a vetted list of 42 free content marketing tools to grow your online business in 2020.

Content marketing is one of the most important functions of an online business. And yes, it is sometimes very expensive.

Me and my team took that as a challenge and started looking for free alternatives to all the essential paid options.

What we ended up with is a highly curated list of 42 best free content marketing tools that are better than some of the top paid options out there.

To help you better, we have categorized the content marketing tools into different sections. Use the table below to navigate straight to the section that suits your current needs.

  • Free Demography Research Tools
  • Free Facebook Messenger Chatbots
  • Free Social Media Marketing Tools
  • Free LinkedIn Growth Hacking Tool
  • Free Twitter Growth Hacking Tool
  • Free Medium Growth Hacking Tool
  • Free Instagram Growth Hacking Tool
  • Free Link Shortener Tool
  • Free PR Tool
  • Free Influencer Marketing Tools
  • Free Webinar Tools
  • Free Landing Page Tools
  • Free Lead Capture Tools
  • Free Lead Magnet Creation Tool
  • Free Email Marketing Tools
  • Free Viral Marketing Tool
  • Free Browser Notifications Tool
  • Free PPC Tool
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Free Demography Research Tools

1. Alexa

Get detailed web traffic statistics and analytics using Alexa.

See where your competitor is getting its traffic from, what are the sources of the traffic and the demography of its audience.

Free Facebook Messenger Chatbots

Easily create FB chatbots in minutes and trigger them using the variety of features available with ManyChat.

Another free alternative to ManyChat.

A super simple chatbot tool with a lot of advanced features.

Free Social Media Marketing Tools

Schedule your content in advance across a variety of channels using Hootsuite’s free plan. Perfect for startups and freelancers.

Buffer’s free social media marketing tool is getting more and more advanced with each passing day. From scheduling content, to creating images using Pablo, to link shortening, Buffer has us all covered. For FREE.

A perfect tool for freelancers, solopreneurs and digital nomads on a budget.

Offer visitors to unlock your content with a tweet, thus increasing social engagement.

A free tool to increase web traffic with share buttons, related posts, follow buttons and more.

Free LinkedIn Growth Hacking Tool

LinkedIn growth hacking tool which lets you auto visit/follow/endorse profiles, and send sequential messages with your own signature.

Free Twitter Growth Hacking Tools

Get all your twitter related data across multiple accounts in a clean streamlined dashboard, find out what’s trending, who is mentioning you, etc., in real time.

See the recent follows and likes of 3 twitter users of your choosing.

Find any Twitter user’s top 10 tweets based on engagement of each tweet.

Free Medium Growth Hacking Tool

Make your Medium passages tweetable with this tool.

Free Instagram Growth Hacking Tools

15. UNUM

Improve your Insta visual storytelling with this visual planning app. It also comes with tags to store/reuse notes and hashtags.

16. Repost

Easily repost other people’s Instagram content with this nifty tool.

17. Gleam

Grow your Instagram following with this free Instagram contest app.

18. Later

Visually plan and schedule Instagram posts.

19. Bitly

The classic link shortener tool we all love when it comes to posting on Twitter and other platforms with strict word limit.

Free PR Tool

20. HARO

Tool journalists use to collect information and data for their content pieces.

Use it to get information requests about your industry delivered straight to your mail. Simply answer back to them and land yourself some easy media features.

Free Influencer Marketing Tools

Enter a keyword and find the top influencers of your industry on Twitter.

A great influencer outreach tool where you can enter your industry keywords and find top influencers on Twitter based on filers like location and type of account (personal profile, organization).

Also, use it to find top conversations happening in real time that is based on your keyword.

Free Webinar Tools

23. Zoom

Don’t spend top dollar on expensive webinar tools. Use this free tool to host up to 100 participants. The free version comes packed with features.

Also, use it to find top conversations happening in real time that is based on your keyword.

A free tool which lets your users opt-in for your webinar with one click.

Use Google Hangouts to host mastermind webinars to a small inner circle of people.

Free Landing Page Tools

Create beautiful landing pages with the free version of Ontrapages.

A sister tool of One Click, coming from Bryan Harris’s growth tools family.

Use the tool to create beautiful landing pages optimized for marketing.

Free Lead Capture Tools

28. Sumo

Use this free lead capture software to convert your site visitors into leads for your business.

29. HubSpot

Capture leads and find out more about them with info about their job profiles, social media profiles and more. Track how they landed up to your site.

30. Flowlu

Another great free alternative to the above free tools.

Free Lead Magnet Creation Tool

31. Attract

Create a variety of lead magnets in minutes with this free tool.

Free Email Marketing Tools

Simple Email Marketing software to send newsletters to your subscribers.

A completely free CRM software, one of the best in the industry.

A great alternative to the above two. Send up to 100 emails a day with the free version.

Use this software to send unlimited emails for up to 1000 subscribers.

Manage up to 2000 subscribers with 14k emails with their free plan.

37. Mautic

An open source marketing automation project. Completely free but a bit complicated for beginners.

Send up to 300 mails a day/9000 mails per month with this tool for free.

Pre-written emails for day to day business work.

Free Viral Marketing Tool

40. GoViral

Use gamification incentives to grow your email list and social following.

Free Browser Notifications Tool

A free forever browser notification tool, to alert your audiences of new content even when they are not on your site.

Free PPC Tool

Use the free tool from Wordstream to do PPC ads better.

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Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

17 Free Content Creation Tools to Create Amazing Content in 2020

17 Free Content Creation Tools to Create Amazing Content in 2020

17 Free Content Creation Tools to Create Amazing Content in 2020

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a cherry-picked list of 17 best free content creation tools for online business in 2020.


Content creation tools fuel the root of an online business: CONTENT. 

In order to win your audiences in 2020, you need to create content that is easily consumable by your target audience. The content needs to be grammatically correct, easily readable, and convey emotions effectively in multi-media form.

Here are 17 free content creation tools and software that will make you a hit with your audiences.

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Free Content Creation Tools

A free grammar correction tool, which checks your spellings and grammatical mistakes in real time. Integrates with Google Docs and Gmail. This is God send!

Just enter 5 nouns and generate multiple blog topics from it.

A simple writing tool which is aimed at removing all distractions and simply start the process of content creation.

Just enter a subject and this classic tool will give you blog title ideas.

A tool similar to Portent.

The almighty Google Docs on which I am writing this document and my partner Weronika is adding links in real time. Also integrates with Grammarly to make it a classy tool.

Create awesome presentations with Google Slides.

Create spreadsheets of data and crunch numbers with Google Sheets.

Save yourself from typing extra keystrokes with this tool.

Create and store your slideshows on LinkedIn’s SlideShare.

Create video content which demonstrates processes using this free tool.

12. Lumen5

Create full length video content with text, music and stock footage by just entering your blog URL.

A simple writing app.

A free tool to summarize and proofread your text.

15. Known

Use it to collaborate and create large community sites.

16. Wattpad

A large helpful community of writers and readers.

A simple tool to check for plagiarism.

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Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

27 Best Free Collaboration Tools Online in 2020

27 Best Free Collaboration Tools Online in 2020

27 Best Free Collaboration Tools Online in 2020

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a hand-picked list of best collaboration tools online to work with remote teams in 2020.

Collaboration tools have never been more relevant than they are now.

With an increasingly connected world and advent of remote teams, there is huge ROI in using the right collaboration tools that get the job done right.

Based on that, here are 27 completely free remote team collaboration tools every digital nomad and remote entrepreneur should have in his or her toolkit.

From team communication tools, time synchronization apps to remote brainstorming tools, this epic team collaboration tool list covers everything you need to manage a remote team effectively in 2020.

At the time of making, all the tools in the list have a free-forever option.

Take advantage of this Goldmine!

To help you better, we have categorized these team collaboration tools into different sections.

Use the table below to navigate straight to the section that caters to your current needs.

  • Free File Sharing Software
  • Free Team Collaboration Tools

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Free Team Collaboration Tools

A screen capture and screen recording app which comes with annotation and comments feature. Perfect for remote team collaboration.

One of the biggest free project management tools. Manage everything from your life, travel plans to business/client related stuff by arranging them by different categories in Trello.

Drown out the info noise and focus on get things done for you and your team with ClickUp.

Get a simple toned down tasks lists for your teams to view and take action on.

The godfather of team collaboration. Use Slack to communicate ideas in a unique chat room filled with your team members. A perfect tool for growing startups.

Arrange all your work and productivity tools in one place with Flock.

7. Zoom

Have free video conferences and share ideas face to face with Zoom.

Create a special video chat room and share the link via email, slack or chat.

The original video communication tool. Use it for its simple and familiar interface.

Create content together with your team and never worry about losing data with the almighty Google Docs.

Learn new languages in a fun gamified form with Duolingo. Perfect for digital nomads traveling to different countries.

12. Awwapp

Express spur of the moment ideas, funnels, and business plans quickly by drawing it on this free whiteboard tool. Love this one.

13. Zapier

Seamlessly integrate different apps and make them work together to give you maximum output. Zapier is known for getting difficult things done smoothly.

Airtable is the marriage between spreadsheets and database. Use the field of Airtable to attach important files, drop super long text notes, create checkboxes and more.

A work hour and time zone management tool for working with remote teams. Use it to know when will be the right time to reach a lead, or communicate tasks to your remote team. A very handy tool for digital nomads.

16. Loop

Arrange all your emails, messages and content at one place and make your emails more effective with a productivity-focused UX.

Use this instant messaging app to share and convey ideas with your remote team. Free for 10 users.

18. Miro

Use this app to collect, collaborate, and visualize ideas with your remote team in real time. The app is fast, engaging and the next best thing to sitting in person.

19. FIO

Eliminate the nuisance of time zone difference by quickly having time zones laid out.

Another time zone management app.

21. Any.Do

Organize your tasks, lists and reminders in one simple app.

Collaborate and thread conversations using this free app.

Discover the best country to build your startup in.

Discover the next city to live and work from, based on quality of life, cost of living, salaries and more.

Discover great places to work nearby.

Free File Sharing Software

Share files and images safely and securely with a Dropbox link. Get 2 GB of free space to store your documents and images on the world’s no.1 cloud storage app.

27. pCloud

Go 5x better than Dropbox with 10 GB of free space with this leading cloud storage app. Just like Dropbox, generate custom data links for sharing with your team members.

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Just enter your email address and we’ll send you the PDF of this guide for FREE!

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

Free Productivity Software: 28 Best Tools in 2020

Free Productivity Software: 28 Best Tools in 2020

Free Productivity Software: 28 Best Tools in 2020

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a list of 28 best free productivity software to supercharge your productivity in 2020.

Productivity tools are becoming the need of the hour.

And why not?

In a world of cutthroat competition, you have to be ahead of the competition. This ultimately depends on how much more faster you can execute your idea than your competitor.

For all this, you need to be ultra-productive with your time. You need to be organized, mentally ready and in the zone without any distractions bothering you.

Now if you are a digital nomad or an entrepreneur that handles a remote team, productivity becomes an even bigger issue to handle.

Based on that, we present to you 28 free productivity software and mindfulness apps to achieve the maximum output every day.

From browser productivity, Pomodoro, note-taking to focus improvement and mindfulness, this epic productivity software list contains everything you need to get more work done in 2020.

At the time of making, all the productivity tools listed here have a free-forever option.

Take advantage of this amazing list!

To help you better, we have categorized the productivity software into different sections.

Use the table of contents below to get straight to the section that is most relevant to your needs.

Here you go:

  • Free Productivity Software
  • Free Mindfulness Tools

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Free Productivity Software

1. Trello

One of the biggest free project management tools. Manage everything from your life, travel plans to business/client related stuff by arranging them by different categories in Trello.

The godfather of team collaboration. Use Slack to communicate ideas in a unique chat room filled with your team members. A perfect tool for growing startups.

Create video content which demonstrates processes using this free tool.

Make every new browser open up a dashboard with your to-do list and a motivational quote perfectly coupled with an image. A perfect tool for eliminating distractions.

Make your apps do more work by seamlessly integrating them with each other for max output.

Airtable is the marriage between spreadsheets and database. Use the field of airtable to attach important files, drop super long text notes, create checkboxes and more.

If you work on multiple tabs and collect data on one to write about it on other, this one is God sent for you. Use it to arrange different tabs into layouts on separate windows.

A great note taking app.

Save articles on the go and read them later with Pocket.

Don’t worry about forgetting things again with this simple to-do list app.

Understanding how you spend your time tracking your time usage on different websites. Get weekly email reports and set corrective goals based on that.

Keep track of your tasks and meet your deadlines with this smart to-do list app.

Write a note and get reminded about it at the right time or place. Also, compartmentalize the notes with different labels and colors.

Track the progress of your habits and tasks with this interesting productivity tool.

15. Focus

One of the best free Pomodoro apps out there.

16. Noisli

Improve focus and improve your productivity with the eclectic choice of natural sounds to cover any background noise.

A simple bookmarking app.

18. Miro

A great whiteboard collab tool.

Arrange all your apps in one destination. Great for teams who do not like clutter and want to do work fast.

Index and organize your thoughts with your team. All at one place.

A free timer to gamify your work and achieve things on time. Also can be used for applying Pomodoro technique.

Save and share text snippets without the need to leave your browser.

Chrome extension to collect info from anyone’s social profile.

Watch this video listing out some of our favorite free productivity software.

Free Mindfulness Tools

One of the best meditation apps out there.

Choose from a collection of themed meditations to make your life better.

Use this app to check in with how you are feeling and have a mindful approach to life.

27. Aura

Just tell Aura how you feel and it will give you relevant content like meditations, life coaching, stories, music and more to make you feel better.

28. 7Cups

Connect with caring therapists to discuss your problems and get the emotional help you need. The conversations are fully confidential.

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Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

30 Best Free Lead Generation Software to Get Clients in 2020

30 Best Free Lead Generation Software to Get Clients in 2020

30 Best Free Lead Generation Software to Get Clients in 2020

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a list of 30 best free lead generation software to get clients in 2020.

Lead generation tools serve the most important need of a business – Making money.

For all the other jazz, at the end of the day, a business can only survive if it has a continuous flow of customers.

But with heavy competition in every industry, getting customers is becoming more and more difficult.

First, you need to know how to contact your prospect and what to say to them.

Secondly, you need to really stand out from the crowd in order to get noticed by your prospect and get them to do business with you.

All of this can be expensive enough to handle for a new startup founder or a freelancer to afford.

Based on that, here are 30 completely free lead generation tools and sales software that you can use to get customers today.

To help you better, we have categorized the lead generation software into different sections. Use the table below to go straight to the section most relevant to your current needs.

  • Free Prospecting Tools
  • Free Lead Capture Tools
  • Free SMTP Tools
  • Free Email Marketing Automation Tools
  • Free Spam Testing Tools
  • Free Proposals and Invoicing Tools
  • Free Personalized Video Messaging Tools
  • Free Meeting Scheduling Tools
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Free Prospecting Tools

Quickly find important emails of any company by just entering their domain name.

Use the free chrome extension version of LinkedIn Sales navigator to get insights on people you are communicating with on emails.

Find local leads in your area with this free tool.

Find up to 50 emails with their free forever plan.

See Facebook and work info of your leads on Gmail.

Find details about anyone with a billion strong database of public records.

Get verified B2B emails in a jiffy.

Get PR leads delivered directly to your inbox. Get relevant queries from journalists and use it for your business or to position a client and get massive mainstream attention.

Free Lead Capture Tools

9. Sumo

Use this free lead capture software to convert your site visitors into leads for your business.

Capture leads and find out more about them with info about their job profiles, social media profiles and more. Track how they landed up to your site.

11. Flowlu

Another great free alternative to the above free tools.

Have a lead capture bar on top of your site to instantly grab new leads.

Free SMTP Tools

Send 100 emails a day forever with core marketing features.

Set up an SMTP server in minutes and achieve deep personalization with this tool.

Free SMTP server with 24/7 support and advanced features.

Free Email Marketing Automation Tools

Simple Email Marketing software to send newsletters to your subscribers.

Set up an SMTP server in minutes and achieve deep personalization with this tool.

Keep sending emails to your leads with automated reminders.

Free Spam Testing Tools

Test if your email is spam worthy.

An alternative to the tool above.

Free Proposals and Invoicing Tools

21. And Co

Create simple proposals and invoice your customers with this handy tool for freelancers.

Get your digital documents signed with this tool. The free version allows for 3 documents per month.

A free professional invoice making app.

Create simple invoices easily and in minutes.

25. Wave

Free invoicing and accounting app. 

Another great invoicing tool.

Free Personalized Video Messaging Tools

27. Loom

Use Loom to record your screen and webcam at the same time, and run your customers/leads through different processes.

28. Dubb

A tool similar to Loom.

Free Meeting Scheduling Tools

Use this free software to schedule meetings with your leads.

Use this free tool to schedule your meetings fast and forget the back-and-forth emails. It integrates with both your calendar and HubSpot CRM for smooth meeting setup with your leads, prospects, or customers.

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Just enter your email address and we’ll send you the PDF of this guide for FREE!

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

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