Free Competitor Analysis Tools: 15 Top Picks in 2021

Free Competitor Analysis Tools: 15 Top Picks in 2021

Free Competitor Analysis Tools: 15 Top Picks in 2021

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a list of the best free competitor analysis tools in 2021.

Competitor analysis tools are the fastest way to know what is working in your industry and what’s not. That makes them critical for success of new businesses.

This is because when you are starting out, you cannot waste time, money, and resources on elaborative business experiments and hit and miss efforts. You need concrete proven strategies that have shown their mettle in your industry.

To guide you better, we have divided the tools into different categories.

Use the table of contents listed below to scroll straight to the section that is most relevant to your current needs.

Here you go:

  • Free Social Media Monitoring Tools
  • Free Website Research Tools
  • Free Technology Research Tools
  • Free Competitor’s Social Media Performance Research Tools

Free Social Media Monitoring Tools

Find when and where your competitor is being mentioned on the web in real time using Google Trends.

Enter your competitors on Social Mention and get detailed analytics like mentioning frequency, sentiment, reach, etc., collected from across the web.

Free Website Research Tools

See where your competitor is getting its traffic from, what are the sources of the traffic and the demography of its audience.

Use Buzzsumo to know what kind of content is working best in your industry. Just use your industry keywords in Buzzsumo and see what kind of articles are getting the highest rate of social engagement.

Alternatively, enter your competitor’s domain and see what articles of your competitor are their best performing hits.

A handy tool to generate viral content and come up with viral headlines.

Learn your competitor’s PPC keywords and SEO strategies, search and download their keywords. An awesome PPC research tool.

Track the changes of your competitor’s digital footprint and get email notifications of it.

A giant SEO tool that is completely free. Quickly check relevant keywords based on your niche, get SEO based tips and score your site for optimization.

Analyze your competitor’s top organic and paid keywords, backlinks and more with SEMrush.

Get detailed web traffic statistics and analytics using Alexa.

10. Moz

Backlinks are critical for SEO. Get detailed back analysis of any of your competitor with this free tool.

Use the data to create better content and then approach these sites linking to your competitor to now link to you.

Use Siteliner to check for broken links of any site, and then help the site fix it by pitching your link as a replacement for it.

Free Technology Research Tools

See what technology is being used by your competitor.

Free Competitor’s Social Media Performance Research Tools

13. VidIQ

A nifty tool that comes loaded with competitor analysis features.

To use this, just sign up for VidIQ and get their chrome extension for free. Next, when you play a YouTube video, VidIQ will give you all the insider data about your competitor’s video that will help you reverse engineer your competitor’s video plan.

Use it to get competitor data like tags used in competitor’s video, social performance of the competitor video, description length, description link count, no. of views per hour, and an overall score of the video in terms of SEO best practices.

See the recent follows and likes of 3 twitter users of your choosing.

Find any Twitter user’s top 10 tweets based on engagement of each tweet.

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

Free Content Research Tools: 22 Top Picks in 2021

Free Content Research Tools: 22 Top Picks in 2021

Free Content Research Tools: 22 Top Picks in 2021

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a hand-picked list of 22 best free content research tools to create irresistible content in 2021.

Content research tools are highly important in the overall success of a blog.

To assist you better, I have categorized the tools into different sections.

Use the table of contents listed below to jump straight to the section you are more interested in.

Here you go:

  • Free Customer Research And Survey Tools
  • Free Ad and Promotional Copy Swipe Files
  • Free Social Media Content Research Tools
  • Free Marketing Data and Research Tools

Free Customer Research And Survey Tools

Collect data from your audience in a very fun and interactive way with this free survey tool.

Another giant survey tool, use it to collect responses in a fast and easy way.

Create unlimited surveys with unlimited questions and responses with this free tool.

Zoho gives you an option of 200 free survey templates to make your survey engaging and running fast.

Google’s very own survey tool. Nuff said.

Another great survey option if you don’t want to choose any of the above!

Free Ad and Promotional Copy Swipe Files

A marketer needs swipe files for writing winning content. This site gives you plenty of winning examples of content in every category. Be it explainer videos, direct mails, sales pages, About pages or even billboards, swipefile.com has great examples to get inspiration for your next marketing content assignment.

Get detailed dissection of some of the most iconic copywriting examples from history. A must have tool for every copywriter and marketer.

Search 176,490 ads spread across multiple categories to find what your industry leaders are doing with FB ads.

A simple chrome extension which can take full page screenshots of a site.

Use it to capture your competitor’s sales pages and funnels during their launch campaigns.

I usually maintain a swipe file of all my competitor’s launch campaigns as it helps me in using their market research acumen to leverage my own campaign.

11. Droplr

A tool similar to Full Page Screen Capture.

12. Feedly

Collect all the topics that matter to you at one place.

Free Social Media Content Research Tools

13. VidIQ

A great tool loaded with features for Youtube growth hacking.

The tool is full of insightful analytics that makes you move the needle in terms of growing your YouTube channel.

The best part about the tool is its keyword research feature that gives some winning data that you can use to get an edge over other YouTube creators. The feature reveals keyword opportunities that are easy to rank.

Use it to quickly rank and get views for your new channel.

Search your hashtag and find correlated hashtags based on popularity, trends and also the influencers who are using them.

This is a goldmine for all YouTube video creators out there. TubeBuddy gives you critical data on keywords and makes you aware of the ranking difficulty of each keyword.

Not only that, but it will also tell you suggested tags to use in your videos so that you start ranking high on YouTube.

Get instant hashtag suggestions not only for text but also images using this cool tool.

Drop a main hashtag to generate a ton of related popular hashtags. Plug and play the hashtags on instagram.

Free Marketing Data and Research Tools

Content works best when supported with data.

Here is a collection of some of the best marketing data sources collected from across the internet.

So next time you are writing a marketing article, do not be lost on how to quote those elusive numbers which marketers like Neil Patel and Larry Kim so often use.

Just pick any of the data banks given below, find the marketing niche you are writing about and use the data given there.

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

42 Free Content Marketing Tools You Must Use in 2021

42 Free Content Marketing Tools You Must Use in 2021

42 Free Content Marketing Tools You Must Use in 2021

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a vetted list of 42 free content marketing tools to grow your online business in 2021.

Content marketing is one of the most important functions of an online business. And yes, it is sometimes very expensive.

Me and my team took that as a challenge and started looking for free alternatives to all the essential paid options.

What we ended up with is a highly curated list of 42 best free content marketing tools that are better than some of the top paid options out there.

To help you better, we have categorized the content marketing tools into different sections. Use the table below to navigate straight to the section that suits your current needs.

  • Free Demography Research Tools
  • Free Facebook Messenger Chatbots
  • Free Social Media Marketing Tools
  • Free LinkedIn Growth Hacking Tool
  • Free Twitter Growth Hacking Tool
  • Free Medium Growth Hacking Tool
  • Free Instagram Growth Hacking Tool
  • Free Link Shortener Tool
  • Free PR Tool
  • Free Influencer Marketing Tools
  • Free Webinar Tools
  • Free Landing Page Tools
  • Free Lead Capture Tools
  • Free Lead Magnet Creation Tool
  • Free Email Marketing Tools
  • Free Viral Marketing Tool
  • Free Browser Notifications Tool
  • Free PPC Tool
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Free Demography Research Tools

1. Alexa

Get detailed web traffic statistics and analytics using Alexa.

See where your competitor is getting its traffic from, what are the sources of the traffic and the demography of its audience.

Free Facebook Messenger Chatbots

Easily create FB chatbots in minutes and trigger them using the variety of features available with ManyChat.

Another free alternative to ManyChat.

A super simple chatbot tool with a lot of advanced features. The product comes from Larry Kim, reputed marketing influencer and founder of WordStream.

Free Social Media Marketing Tools

Schedule your content in advance across a variety of channels using Hootsuite’s free plan. Perfect for startups and freelancers.

Buffer’s free social media marketing tool is getting more and more advanced with each passing day. From scheduling content, to creating images using Pablo, to link shortening, Buffer has us all covered. For FREE.

A perfect tool for freelancers, solopreneurs and digital nomads on a budget.

Offer visitors to unlock your content with a tweet, thus increasing social engagement.

A free tool to increase web traffic with share buttons, related posts, follow buttons and more.

Free LinkedIn Growth Hacking Tool

LinkedIn growth hacking tool which lets you auto visit/follow/endorse profiles, and send sequential messages with your own signature.

Free Twitter Growth Hacking Tools

Get all your twitter related data across multiple accounts in a clean streamlined dashboard, find out what’s trending, who is mentioning you, etc., in real time.

See the recent follows and likes of 3 twitter users of your choosing.

Find any Twitter user’s top 10 tweets based on engagement of each tweet.

Free Medium Growth Hacking Tool

Make your Medium passages tweetable with this tool.

Free Instagram Growth Hacking Tools

15. UNUM

Improve your Insta visual storytelling with this visual planning app. It also comes with tags to store/reuse notes and hashtags.

16. Repost

Easily repost other people’s Instagram content with this nifty tool.

17. Gleam

Grow your Instagram following with this free Instagram contest app.

18. Later

Visually plan and schedule Instagram posts.

19. Bitly

The classic link shortener tool we all love when it comes to posting on Twitter and other platforms with strict word limit.

Free PR Tool

20. HARO

Tool journalists use to collect information and data for their content pieces.

Use it to get information requests about your industry delivered straight to your mail. Simply answer back to them and land yourself some easy media features.

Free Influencer Marketing Tools

Enter a keyword and find the top influencers of your industry on Twitter.

A great influencer outreach tool where you can enter your industry keywords and find top influencers on Twitter based on filers like location and type of account (personal profile, organization).

Also, use it to find top conversations happening in real time that is based on your keyword.

Free Webinar Tools

23. Zoom

Don’t spend top dollar on expensive webinar tools. Use this free tool to host up to 100 participants. The free version comes packed with features.

Also, use it to find top conversations happening in real time that is based on your keyword.

A free tool which lets your users opt-in for your webinar with one click.

Use Google Hangouts to host mastermind webinars to a small inner circle of people.

Free Landing Page Tools

Create beautiful landing pages with the free version of Ontrapages.

A sister tool of One Click, coming from Bryan Harris’s growth tools family.

Use the tool to create beautiful landing pages optimized for marketing.

Free Lead Capture Tools

28. Sumo

Use this free lead capture software to convert your site visitors into leads for your business.

29. HubSpot

Capture leads and find out more about them with info about their job profiles, social media profiles and more. Track how they landed up to your site.

30. Flowlu

Another great free alternative to the above free tools.

Free Lead Magnet Creation Tool

31. Attract

Create a variety of lead magnets in minutes with this free tool.

Free Email Marketing Tools

Simple Email Marketing software to send newsletters to your subscribers.

A completely free CRM software, one of the best in the industry.

A great alternative to the above two. Send up to 100 emails a day with the free version.

Use this software to send unlimited emails for up to 1000 subscribers.

Manage up to 2000 subscribers with 14k emails with their free plan.

37. Mautic

An open source marketing automation project. Completely free but a bit complicated for beginners.

Send up to 300 mails a day/9000 mails per month with this tool for free.

Pre-written emails for day to day business work.

Free Viral Marketing Tool

40. GoViral

Use gamification incentives to grow your email list and social following.

Free Browser Notifications Tool

A free forever browser notification tool, to alert your audiences of new content even when they are not on your site.

Free PPC Tool

Use the free tool from Wordstream to do PPC ads better.

Want to save this guide for later?

Just enter your email address and we’ll send you the PDF of this guide for FREE.

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

17 Free Content Creation Tools (2021)

17 Free Content Creation Tools (2021)

17 Free Content Creation Tools to Create Amazing Content in 2021

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a cherry-picked list of 17 best free content creation tools for online business in 2021.


Content creation tools fuel the root of an online business: CONTENT. 

In order to win your audiences in 2021, you need to create content that is easily consumable by your target audience. The content needs to be grammatically correct, easily readable, and convey emotions effectively in multi-media form.

Here are 17 free content creation tools and software that will make you a hit with your audiences.

Want to save this guide for later?

Just enter your email address and we’ll send you the PDF of this guide for FREE.

Free Content Creation Tools

A free grammar correction tool, which checks your spellings and grammatical mistakes in real time. Integrates with Google Docs and Gmail. This is God send!

Just enter 5 nouns and generate multiple blog topics from it.

A simple writing tool which is aimed at removing all distractions and simply start the process of content creation.

Just enter a subject and this classic tool will give you blog title ideas.

A tool similar to Portent.

The almighty Google Docs on which I am writing this document and my partner Weronika is adding links in real time. Also integrates with Grammarly to make it a classy tool.

Create awesome presentations with Google Slides.

Create spreadsheets of data and crunch numbers with Google Sheets.

Save yourself from typing extra keystrokes with this tool.

Create and store your slideshows on LinkedIn’s SlideShare.

Create video content which demonstrates processes using this free tool.

12. Lumen5

Create full length video content with text, music and stock footage by just entering your blog URL.

A simple writing app.

A free tool to summarize and proofread your text.

15. Known

Use it to collaborate and create large community sites.

16. Wattpad

A large helpful community of writers and readers.

A simple tool to check for plagiarism.

Want to save this guide for later?

Just enter your email address and we’ll send you the PDF of this guide for FREE.

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

27 Best Free Collaboration Tools Online in 2021

27 Best Free Collaboration Tools Online in 2021

27 Best Free Collaboration Tools Online in 2021

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a hand-picked list of best collaboration tools online to work with remote teams in 2021.

Collaboration tools have never been more relevant than they are now.

With an increasingly connected world and advent of remote teams, there is huge ROI in using the right collaboration tools that get the job done right.

Based on that, here are 27 completely free remote team collaboration tools every digital nomad and remote entrepreneur should have in his or her toolkit.

From team communication tools, time synchronization apps to remote brainstorming tools, this epic team collaboration tool list covers everything you need to manage a remote team effectively in 2021.

At the time of making, all the tools in the list have a free-forever option.

Take advantage of this Goldmine!

To help you better, we have categorized these team collaboration tools into different sections.

Use the table below to navigate straight to the section that caters to your current needs.

  • Free File Sharing Software
  • Free Team Collaboration Tools

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Just enter your email address and we’ll send you the PDF of this guide for FREE!

Free Team Collaboration Tools

A screen capture and screen recording app which comes with annotation and comments feature. Perfect for remote team collaboration.

One of the biggest free project management tools. Manage everything from your life, travel plans to business/client related stuff by arranging them by different categories in Trello.

Drown out the info noise and focus on get things done for you and your team with ClickUp.

Get a simple toned down tasks lists for your teams to view and take action on.

The godfather of team collaboration. Use Slack to communicate ideas in a unique chat room filled with your team members. A perfect tool for growing startups.

Arrange all your work and productivity tools in one place with Flock.

7. Zoom

Have free video conferences and share ideas face to face with Zoom.

Create a special video chat room and share the link via email, slack or chat.

The original video communication tool. Use it for its simple and familiar interface.

Create content together with your team and never worry about losing data with the almighty Google Docs.

Learn new languages in a fun gamified form with Duolingo. Perfect for digital nomads traveling to different countries.

12. Awwapp

Express spur of the moment ideas, funnels, and business plans quickly by drawing it on this free whiteboard tool. Love this one.

13. Zapier

Seamlessly integrate different apps and make them work together to give you maximum output. Zapier is known for getting difficult things done smoothly.

Airtable is the marriage between spreadsheets and database. Use the field of Airtable to attach important files, drop super long text notes, create checkboxes and more.

A work hour and time zone management tool for working with remote teams. Use it to know when will be the right time to reach a lead, or communicate tasks to your remote team. A very handy tool for digital nomads.

16. Loop

Arrange all your emails, messages and content at one place and make your emails more effective with a productivity-focused UX.

Use this instant messaging app to share and convey ideas with your remote team. Free for 10 users.

18. Miro

Use this app to collect, collaborate, and visualize ideas with your remote team in real time. The app is fast, engaging and the next best thing to sitting in person.

19. FIO

Eliminate the nuisance of time zone difference by quickly having time zones laid out.

Another time zone management app.

21. Any.Do

Organize your tasks, lists and reminders in one simple app.

Collaborate and thread conversations using this free app.

Discover the best country to build your startup in.

Discover the next city to live and work from, based on quality of life, cost of living, salaries and more.

Discover great places to work nearby.

Free File Sharing Software

Share files and images safely and securely with a Dropbox link. Get 2 GB of free space to store your documents and images on the world’s no.1 cloud storage app.

27. pCloud

Go 5x better than Dropbox with 10 GB of free space with this leading cloud storage app. Just like Dropbox, generate custom data links for sharing with your team members.

Want to save this guide for later?

Just enter your email address and we’ll send you the PDF of this guide for FREE!

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

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