13 Free CRO (Conversion Rate Optimization) Tools in 2021

13 Free CRO (Conversion Rate Optimization) Tools in 2021

13 Free CRO (Conversion Rate Optimization) Tools in 2021

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a highly-vetted list of 13 best free CRO tools to get better insights into your customers and convert them into leads in 2021.

Conversion rate optimization tools are becoming quite the trend in the marketing world.

This is due to the simple fact that in order for a business to be successful, you need to convert your audiences into customers of your product.

To do this, you need to build your product based on the needs, aspirations, and behavior of your audience.

Based on that, here are 13 free CRO tools that will help you optimize your website and product communication for conversion and leads in 2021.

To help you better, we have categorized these CRO tools into different sections.

Use the table below to navigate straight to the section that caters to your current needs.

  • Free Chatbot Tool
  • Free Website Heatmap/ UX Tool
  • Free A/B Testing Tools
  • Free Survey Tools
  • Free Customer Trends Tools

Free Chatbot Tool

A super simple chatbot tool with a lot of advanced features, created by none other than Wordstream’s Larry Kim.

Use it for distributing your blogs, lead magnets & offers on Facebook Messenger with around 80% open rate.

Free Website Heatmap/ UX Tool

2. Hotjar

See and analyze how your site visitors are interacting with your site by seeing heatmaps of their usage.

Free A/B Testing Tools

Use Google’s own A/B testing tool to know what version of your landing page converts the best.

See what real people gather from your website and what they retain with this handy tool.

5. VWO

See how long should you run your tests with this free calculator.

Free Survey Tools

Collect data from your audience in a very fun and interactive way with this free survey tool.

Another giant survey tool, use it to collect responses in a fast and easy way.

Create unlimited surveys with unlimited questions and responses with this free tool.

Zoho gives you an option of 200 free survey templates to make your survey engaging and running fast.

Google’s very own survey tool. Nuff said.

Another great survey option if you don’t want to choose any of the above!

Enter a keyword and this tool will immediately throw all the biggest questions customers have related with this topic, all arranged in a very visual form.

13. Quora

A great way to research your customer and your industry is by using Quora. Just enter your keywords and see what questions are people asking on that topic.

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

Free Web Hosting: 8 Great Options to Host Your Blog in 2021

Free Web Hosting: 8 Great Options to Host Your Blog in 2021

Free Web Hosting: 8 Great Options to Host Your Blog in 2021

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

You need to have your own site to project your brand in a formidable form. But hosting a website can be an expensive affair for a lot of budding solopreneurs and startup founders experimenting with new ideas.

That’s why we found 8 free web hosting services that can help you get your site live and kicking.

Free Web Hosting

Host your site for free using this tool. Aimed mainly towards developers.

Get free hosting for one domain with up to 10 GB of disk space.

3. Wix

A simple drag and drop website builder which also lets you host your website for free with a storage space of up to 500MB. The free website will hosted with a Wix subdomain.

Another alternative to Wix, with a storage space of 500MB. Again, the free website is available only with a Weebly subdomain.

This free hosting service is for more tech savvy users who want to use modern versions of PHP and Apache.

Free hosting with 500MB Storage with the free site hosted on Bravenet subdomain.

Get lightning fast cloud hosting for free with this option.

Get a high performing web presence with x10hosting’s free plan. The storage space allowed with this site is up to 1GB with an ability to have 2 add-on domains, 1 parked domain, and 2 subdomains.

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

7 Essential Free Web Security Software to Use in 2021

7 Essential Free Web Security Software to Use in 2021

7 Essential Free Web Security Software to Use in 2021

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

You have put a lot of effort into building your product online. Its only fair now that you ensure the maximum security for it.

Luckily, with these 7 free web security tools, you do not need to put your life on the line and still have a sound sleep at night knowing that your product is safe.

Here they are:

Free Web Security Tools

Store all your passwords and important data at one place and access it through all your devices with this tool.

Use Wordfence to protect your WordPress site from threats with the Wordfence firewall and malware scanner.

This free plugin provides a host of features like security activity auditing, blacklist monitoring, remote malware scanning and effective security hardening.

A great tool to protect from brute force attack protection and spam filtering.

Get a free SSL certificate with this tool and make your site more trustworthy.

Check your site vulnerabilities and act on the latest recommendations to make your WordPress site fully secure.

Two-factor authentication for WordPress login to keep your site secure from hacking attempts.

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

Free SEO Tools: 60 Best Search Software in 2021

Free SEO Tools: 60 Best Search Software in 2021

Free SEO Tools: 60 Best Search Software in 2021

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

This is a list of 60 best free SEO tools in 2021.

Me and my team have brought together a collection of 60 free SEO tools that will take care of every search engine optimization need to make your content rank on the 1st page of Google.

The free tools include everything from free SEO Audit tools, SEO reporting tools, to free on-page SEO analysis tools and off-page SEO software.

To assist you better, we have organized the tools into different SEO categories.

Use the table of contents below to scroll right to the section that is most relevant to your current SEO needs.

Here you go:

  • Free SEO Analysis Tools
  • Free Off-Page SEO Tools
  • Free Keyword Research Tools
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Free SEO Analysis Tools

Completely free SEO audit and reporting tool. Use it for yourself or to impress leads.

If you want to make your website SEO optimized for free, look no further than the Yoast plugin. Use it to optimize your site for SEO, correct search optimization issues and get tips on better SEO practices.

An alternative to Yoast. Use it to create XML Sitemaps, HTML Sitemaps and more.

Improve your website speed by optimizing your site images with this free tool.

Serve static HTML sites and improve your site speed.

Get insights on how well your site loads apart from recommendations on how to fix it.

A great tool from Hubspot that tells you how strong your website is in terms of search engine optimization.

Simply enter your website URL and it will tell you how you perform on critical SEO parameters like page speed, page size, browser caching, page redirects, compression, mobile optimization, and more.

Test the readability level of your website content. This tool takes the text on your web page and gives a score for the most used readability indicators.

Test if your webpage follows the Google guidelines and tick marks all the boxes.

Test the mobile responsiveness of your website with a tool made by Google.

Check the responsiveness of your web design. See how well optimized it is for various devices.

A great tool to test your website speed.

Generate robots.txt file for your site which in turn will tell Google what parts of your site to crawl. Very important for SEO.

Free Off-Page SEO Tools

Use SEMrush to discover organic and paid keywords, do backlink analysis, and more.

Google analytics provides you details about who are the visitors of your site and how your users are behaving on your site.

Know their demography, their country, the device they are visiting from, their visiting time and the articles that are getting the most hits. Use this data to create better search engine optimized content.

Understand how Google sees your site and get email alerts to fix issues.

A free tool which gives you detailed downloadable report on how your site fairs in terms of SEO.

Use Neil Patel’s tool to find related keywords, do detailed backlink analysis and more.

Use Screaming Frog to find SEO related issues in your site like HTTP header errors, javascript rendering, bloated HTML, and more.

Bing’s answer to Google Analytics. Get a set of reporting and diagnostic tools that are set towards optimizing your Bing search.

An all purpose SEO tool. Use it to find top keywords, phrases related to your brand, or links.

Check your website’s search engine ranking in real time.

A free site audit tool for better website optimization, it comes with on-site audit, rank tracking and backlink checker features. 

A detailed analysis service for your website.

Backlinks are critical for SEO. Get detailed backlink analysis of any of your competitors with this free tool. Use the data to create better content and then approach these sites linking to your competitor to now link to you.

A tool similar to link explorer. Analyze the backlink data of any site for free in a matter of seconds.

A free tool to check your site for broken links.

An alternative site to dead link checker, to check broken links.

A set of free SEO tools that will help in making your site rank no.1 on Google.

Use this tool to determine the site’s page structure and its relevance for specific search words.

Check top competitive SEO metrics for any domain.

Score your website for accessibility, SEO and technology.

Search on Google with a simulated search based on changing locations.

Find out highest ROI opportunities, keyword recommendations, link opportunities and more to quickly improve your Google Rankings.

Analyze your site on the basis of build quality and content quality. Study and see the performance of your site from a accessibility, usability, and search engine point of view.

Search and hunt the technical SEO mistakes for any URL.

Check your site with this free tool trusted by over 5000 webmasters.

Instantly get in-depth SEO reviews on your site.

Search for copies of your page on the web.

Get a free SSL certificate with this tool and make your site more trustworthy.

Discover which sites are linking to your site.

Get a domain name for your business which has keywords of your industry. Use this tool to find the best combination of available domains.

Get great blog titles, heavy with your keywords with this tool.

Same use as the tool above.

Create awesome content strategies by highly relevant topics and phrases related to your main topic.

Free SEO tool to check if your site has been affected by Google’s algorithm updates.

A great tool to update various search engines that your blog has been updated.

Find SEO header tags and metadata with just one click.

Use this tool to get most profitable LSI keywords that Google loves.

Free Keyword Research Tools

Plan your keyword strategy with this free tool from Google.

Larry Kim and Wordstream are both big brand names. So when a keyword research tool comes from the Wordstream house, you know its going to be good. They have recently improved their product even more and completely revamped it. A great tool to have in your SEO arsenal.

Another free keyword research tool you can use to double down and verify the data of other tools.

Use this tool to generate long-tail keywords for your next content piece.

Enter your main keyword and generate a semantic version of your keyword.

Study search behavior of your consumer by creating scenarios using this tool. Create a search scenario like “You are hungry today, what will you eat”, and then ask your contacts to type in the keywords they would use to solve it.

Check how well your site is performing on search for a set of up to 10 keywords.

Enter sets of keywords in different boxes and generate searchable combinations.

Find related keywords based on any topic.

Use this tool to get most profitable LSI keywords that Google loves.

This cool tool from BrandMentions lets you inspect individual hashtags and check who is talking about them in real-time. You can use the tool to track a particular hashtag worldwide or based on your country-specific search.

A great way to use this tool is to first check who is using your target hashtag on social media, and then approach them with some relevant content, to start a conversation and deliver value.

Once you build a rapport with these influencers, chances are high that they will feature your content on their social media posts

Want to save this guide for later?

Just enter your email address and we’ll send you the PDF of this guide for FREE.

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

15 Free Personal Branding Tools (2021)

15 Free Personal Branding Tools (2021)

15 Free Personal Branding Tools for Entrepreneurs and Experts (2021)

Abhik Shome

Founder and Editor-in-chief
The Starting Idea

Personal branding has become one of the most important business activities for any entrepreneur, freelancer or startup founder who wants to stand out in 2021.

There are, many personal branding tools out there that can help you in achieving the same but a lot of them come at a premium cost.

But we won’t have any of that.

Hence, our team went on a mission and found 10 free personal branding tools to make you stand out in 2021 without any extra cost of your own.

Here they are:

  • Free Email Signature Tools
  • Free Branded Link Shortener Tool
  • Free Video Meme App
  • Free Brand Identity Tools
  • Free Branding and Logo Creator
  • Free Reputation Monitoring Tools
  • Free Speaking Engagement Tools

Free Email Signature Tools

Stand out from the crowd while sending an email. Create a sleek professional email signature with all your important details in minutes.

Another free email signature alternative.

Shorten links and brand them with your own domain.

Free Video Meme App

4. InShot

Make those trendy Facebook videos with text on top and bottom.

Use this free app to make Social Media videos that catch attention.

Free Brand Identity Tools

Search a name and find its availability across all the social media channels.

Create a free single page website listing all your professional details in a stylish manner.

Free Branding and Logo Creator

A SaaS tool which recreates your handwritten business signature.

Generate cool and hip looking logos for free.

Get logos for free but in low resolution with this tool.

A SaaS which creates professional online logos.

Create your logo in just 3 simple steps. Choose from 10,000 free logo pre-made designs and then customize.

A free logo making tool with 100% customizable options.

Free Reputation Monitoring Tools

Get a quick reputation report about your personal brand in 60 seconds.

Set alerts about keywords related to your personal brand and check who is talking what about you.

Free Speaking Engagement Tools

Create a free speaker profile so that event organizers can find and hire you to speak on their next event. You can also embed your speaker profile card on your website.

Liked the list?

Check our “Personal Branding: The Ultimate Guide (2020) for more advanced personal branding strategies and tools.

Abhik Shome

Abhik helps entrepreneurs shorten their path to online growth with conversion marketing. He is a leading conversion marketing expert and online marketing thought leader. As CEO of Brand Bridge Solutions, an online marketing agency, Abhik's content has been featured in mainstream media outlets like Inc Magazine, Business Insider, Inc ASEAN, YourStory, and Influencive among others. Abhik is the Founder of The Starting Idea, a business growth magazine focused on giving fast-paced actionable marketing strategies to the modern day entrepreneur. He is also the founder of Product Know, an exclusive library of business software and resources. He has recently authored the book The Growth Toolbox covering 210+ tools to grow every aspect of a modern day business. Get it for FREE here. His blogs and articles have been shared and appreciated by top industry experts including Larry Kim, Founder of Wordstream & Mobile Monkey.

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